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TECHNOLOGY

cryptography

CRYPTOGRAPHY

Cryptography is the practice of securing information by converting it into an unreadable format called cipher text. This ensures that only authorized individuals can access the original information, while everyone else is left with jumbled up nonsense. Cryptography has a long history dating back to ancient times, but with the rise of digital communication, cryptography …

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Augmented reality

AUGMENTED REALITY (AR)

Augmented Reality (AR) is a technology that enhances the real world with digital information and virtual objects. The concept of AR has been around for many years, but it has recently gained traction due to advancements in technology such as smartphones, tablets, smart glasses, and headsets. AR technology works by using computer vision and object …

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Big data analytics

BIG DATA ANALYTICS

Big data analytics is a field of study and practice that involves the collection, storage, processing, and analysis of large and complex data sets to extract insights, patterns, and knowledge that can inform decision-making and drive business or organizational value. In today’s digital world, data is generated at an unprecedented scale and velocity from various …

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cloud computing

CLOUD COMPUTING

Cloud computing is a technology that allows users to access and store data and applications over the internet rather than on local servers or personal computers. It has revolutionized the way businesses and individuals store, process, and manage data, offering scalability, flexibility, and cost-effectiveness. Cloud computing is based on the concept of “the cloud,” which …

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MACHINE LEARNING

Machine learning is a subset of artificial intelligence (AI) that involves the use of algorithms and statistical models to enable computers to learn from and make decisions or predictions based on data without being explicitly programmed. In other words, it’s a way for computers to learn from experience and improve their performance over time without …

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email marketing

EMAIL MARKETING

Email marketing is a form of direct marketing that involves sending promotional messages or commercial emails to a group of people through electronic mail. The main purpose of email marketing is to build relationships with customers, increase sales, and ultimately grow your business. Email marketing can take many forms, including newsletters, promotional emails, transactional emails, …

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amazon fba

AMAZON FBA

Amazon FBA, or Fulfillment by Amazon, is a service offered by Amazon that allows third-party sellers to store their inventory in Amazon’s fulfillment centers. Once an order is placed, Amazon picks, packs, and ships the product on behalf of the seller. This service provides sellers with the benefit of Amazon’s vast distribution network, allowing them …

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freelancing

FREELANCING

Freelancing is a way of working that allows individuals to offer their skills and services to clients on a project-by-project or contractual basis, without being permanently employed by any single company or organization. In other words, a freelancer is someone who works independently and provides services to clients on a per-project basis. The concept of …

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dropservicing

DROPSERVICING

Dropservicing is a business model where a person or a company acts as a middleman between clients and service providers. In this model, the dropservicer takes orders from clients and outsources the work to a third-party service provider. The dropservicer then charges the client a higher rate than what they pay to the service provider …

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dropshipping

DROPSHIPPING

Dropshipping is a retail fulfillment method where a store doesn’t keep the products it sells in stock. Instead, when a store sells a product using the dropshipping model, it purchases the item from a third party supplier, usually at a wholesale price, and has it shipped directly to the customer. The merchant never physically handles …

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cybersecurity

CYBERSECURITY

Cybersecurity refers to the practices and measures taken to protect computer systems, networks, and devices from unauthorized access, theft, damage, and other malicious activities. With the rapid growth of technology and the increasing dependence on digital systems in various aspects of our lives, cybersecurity has become an increasingly critical concern. The Importance of Cybersecurity Cybersecurity …

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blockchain

BLOCKCHAIN

Blockchain is a digital ledger that is decentralized, meaning it is not controlled by a single entity or organization. Instead, it is maintained by a network of computers around the world. Each computer in the network, or node, stores a copy of the ledger and must agree on any changes made to it. This makes …

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virtual reality

VIRTUAL REALITY

Virtual reality (VR) is a technology that enables users to experience a computer-generated environment that feels like a real world. In virtual reality, users wear a headset that covers their eyes and ears, immersing them in a simulated environment that can be interacted with in a natural way. VR has come a long way in …

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quantum computing

QUANTUM COMPUTING

Quantum computing is an emerging field of computing that utilizes the principles of quantum mechanics to perform computations. While classical computers store and process information in bits that can have values of 0 or 1, quantum computers use quantum bits, or qubits, which can exist in superpositions of 0 and 1 at the same time. …

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edge computing

EDGE COMPUTING

What is Edge Computing Edge computing is a distributed computing paradigm that aims to bring computation and data storage closer to where it is needed, thus reducing latency, improving bandwidth utilization, and enhancing overall system performance. The idea is to process data and run applications on devices located closer to the end-user, rather than on …

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Robotic Process Automation

ROBOTIC PROCESS AUTOMATION

What is Robotic Process Automation ? Robotic Process Automation (RPA) is a technology that uses software robots or bots to automate repetitive, rule-based tasks in business processes. It can be thought of as a form of artificial intelligence (AI) that mimics human actions to perform tasks. RPA is a rapidly growing field with a significant …

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artificial intelligence

ARTIFICIAL INTELLIGENCE

What is Artificial Intelligence ? Artificial intelligence (AI) refers to the development of computer systems that can perform tasks that would usually require human intelligence, such as recognizing speech or images, making decisions, or learning from experience. AI has been a topic of interest for decades, but recent advances in computing power, data availability, and …

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search engine marketing

SEARCH ENGINE MARKETING

Search engine marketing (SEM) is a digital marketing strategy that involves the use of search engines to promote a website or brand by increasing visibility in search engine results pages (SERPs) through paid advertising and optimization techniques. SEM includes two main approaches: pay-per-click (PPC) advertising and search engine optimization (SEO). PPC advertising involves paying to …

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social media marketing

SOCIAL MEDIA MARKETING

Social media marketing is the practice of promoting a brand, product, or service using social media platforms such as Facebook, Twitter, Instagram, LinkedIn. It involves creating and sharing content on social media channels to engage with audiences and build relationships with customers. Social media marketing has become increasingly popular in recent years, as more and …

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content writing

CONTENT WRITING

Content writing is the process of creating written material for various digital platforms such as websites, blogs, social media, and email newsletters. It is a critical aspect of digital marketing that involves crafting content that engages, informs, and persuades the target audience to take a specific action Why is Content Writing Important? Content writing is …

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data science

DATA SCIENCE

Data science is an interdisciplinary field that utilizes scientific methods, processes, algorithms, and systems to extract knowledge and insights from structured and unstructured data. In recent years, data science has emerged as a crucial discipline that plays a significant role in shaping the future of various industries such as healthcare, finance, and marketing. Data science …

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chatGPT

CHAT GPT

Chat GPT, or Generative Pre-trained Transformer, is a type of machine learning model that has revolutionized natural language processing (NLP) in recent years. It is a type of language model that can generate text that is indistinguishable from human-written text. The model is pre-trained on vast amounts of text data, which allows it to generate …

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